How AI is Reshaping Jobs and Brian Anderson's Journey

In this episode of Founders Unfiltered, Brian Anderson, CEO and founder of Augusto Digital, joins the conversation to explore what happens when AI’s “someday” becomes “today.” He shares how a severance check became the seed for a strategy built to grow, and how a shift in mindset carried him from a corporate career to nearly a decade of building something new. From long hours spent absorbing audiobooks behind the wheel to redefining wealth as ownership, Brian’s story reflects a mix of determination, curiosity, and bold decision-making, including the day he dropped anchor, looked at two friends, and said they were either starting a company or swimming back.


The discussion dives deep into the evolving AI landscape starting with early chat-based tools and progressing toward using AI as a real thought partner that sharpens questions and accelerates outcomes. From there, it’s about practical results: mapping processes, testing real automations, and forming partnerships that combine models, data, workflows, and guardrails. Brian breaks down how entry-level roles are shifting first, how AI agents are taking over repeatable work, and why in a world where intelligence is everywhere, your biggest advantage lies in proprietary data, deep domain expertise, and strong distribution. The conversation doesn’t shy away from the tough topics either: risk, control, and the ethics of moving fast.


The episode also looks at where AI meets the physical world robots as the hands, models as the brain and why blue-collar work won’t be untouched by change. Along the way, Brian offers straightforward advice for aspiring founders who feel stuck in comfort: question your beliefs, build assets, stay focused, and design a business that can run without you.


If you’re ready to explore your first automation or rethink your strategy around data and trust, this is a conversation worth your time. Listen in, reflect, and consider which process you’d automate first. And if the story inspires you, share it with someone who might need the same push.

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Full Transcript

Full Transcript

Full Transcript

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Ready to Explore What's Possible?

Start with a no-pressure conversation about your business challenges. We'll share honest insights about where AI might help—and where it might not.

Address

109 Michigan St NW
Suite 427
Grand Rapids, MI 49503

(616) 427-1914

© Augusto Digital 2025

Ready to Explore What's Possible?

Start with a no-pressure conversation about your business challenges. We'll share honest insights about where AI might help—and where it might not.

Address

109 Michigan St NW
Suite 427
Grand Rapids, MI 49503

(616) 427-1914

Links

© Augusto Digital 2025

Ready to Explore What's Possible?

Start with a no-pressure conversation about your business challenges. We'll share honest insights about where AI might help—and where it might not.

Address

109 Michigan St NW
Suite 427
Grand Rapids, MI 49503

(616) 427-1914

Links

© Augusto Digital 2025